Flash Thunder

Another great Japanese website, this time promoting the Smart car in Japan. In 3d you can design and drive your own Smart car, the great thing about the driving part is the way it is thought out. Presented in a ‘join the dots’ fashion, you drive your car from point to point, when completed the camera zooms out to reveal the picture you have just made, you can then download it or try again. There are several puzzles to complete and you get points to unlock design parts for your car. This is all set in a fun, easy to use look and feel, just a fun well thought out and executed site. Similar in many ways to the Red Bull Flightlab.

Created by CMD9.

Website here…

Wow, incredible site for Red Bull promoting the Flugtag – an international event where people create flying contraptions and run off a large ramp into a lake! This is the interactive equivalent. You can design your own plane, edit other peoples, or use templates – you can paint it, choose what material the parts are made of and so on. You then enter the flying arena where you take your design to the skies and perform tricks and try and get a high score.

The attention to detail is incredible, created by Less Rain, as they write in their blog: “Flight Lab gives you the real thing: It’s a 6DOF (degrees of freedom) flight simulator modeled by a physics engine in 3D using rigid body dynamics. Real airplane wings can be described by specific lift and drag coefficients, depending on how quickly and from which angle the air flows over a wing section. That’s what Flight Lab does.” Some great ‘making ofs’ can be found on their blog, part 1, part 2. Just a really amazing, ground breaking site, made in Papervision that really couples great design, usability and latest technology. I love the art direction and the concept has been well thought out and executed, really impressive!

Site here…

Great little website, promoting Japanese cards ‘Torecale’ – cool playing cards that feature great designs. The site is really straight forward and full of great touches – based around 4 card games you play the computer and in tern get to see how cool the cards are. Just really slick and fun.

Created by Makibishi.

Website here…